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CMO for Blockchain Startup

 

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We are looking for a CMO to join a growing blockchain marketplace for digital art (NFTs).  

The company was founded 3 years ago in the USA, well-funded, and it is growing. 

As CMO, you will report to the CEO and be responsible for creating and executing the marketing strategy, leading a marketing team and developing the community of the artists and collectors. 

The ideal candidate has extensive knowledge in digital marketing, community management, has experience with marketplaces and crypto-community, and demonstrates strong leadership skills.  

The NFT industry is growing tremendously this year and it’s expected to become the newest Unicorn industry. This role could be a great opportunity for you to join a cutting-age business and develop together with a globally distributed team of professionals.

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Responsibilities:

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  • Leading a marketing team

  • Development of a marketing strategy together with the founders

  • Development of a strategy to attract traffic through digital channels

  • Community management

  • Content management

  • Responsibility for key marketing metrics, ROI

  • Collaborating with the Product Team to develop KPIs and use this data for continuous improvement.

  • Provide feedback on all marketing activities on dashboards that measure and track the effectiveness of all marketing activities.

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Requirements:

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  • Must have worked in marketplaces. Knowledge of metrics for double-sided marketplaces and business processes  

  • At least 3 years experience as a CMO

  • Experience managing distributed teams and agencies in multiple geographies, team building and hiring experience

  • Experience working in startups

  • Experience working in international markets, especially the USA

  • Knowledge of analytics systems, marketing automation and CRM systems

  • Experience with A/B tests 

  • English proficiency required

  • Strong leadership skills

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Bonus Points:

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  • Experience with NFTs and crypto-community

  • Knowledge of Twitter community and content management

  • Knowledge of community channels such as Discord/Telegram

  • Interest in modern and digital art

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Working conditions:

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  • Salary is negotiable based on the experience of the candidate

  • Stock options

  • Full time 

  • Fully remote

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