CMO for Blockchain Startup
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We are looking for a CMO to join a growing blockchain marketplace for digital art (NFTs).
The company was founded 3 years ago in the USA, well-funded, and it is growing.
As CMO, you will report to the CEO and be responsible for creating and executing the marketing strategy, leading a marketing team and developing the community of the artists and collectors.
The ideal candidate has extensive knowledge in digital marketing, community management, has experience with marketplaces and crypto-community, and demonstrates strong leadership skills.
The NFT industry is growing tremendously this year and it’s expected to become the newest Unicorn industry. This role could be a great opportunity for you to join a cutting-age business and develop together with a globally distributed team of professionals.
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Responsibilities:
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Leading a marketing team
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Development of a marketing strategy together with the founders
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Development of a strategy to attract traffic through digital channels
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Community management
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Content management
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Responsibility for key marketing metrics, ROI
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Collaborating with the Product Team to develop KPIs and use this data for continuous improvement.
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Provide feedback on all marketing activities on dashboards that measure and track the effectiveness of all marketing activities.
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Requirements:
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Must have worked in marketplaces. Knowledge of metrics for double-sided marketplaces and business processes
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At least 3 years experience as a CMO
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Experience managing distributed teams and agencies in multiple geographies, team building and hiring experience
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Experience working in startups
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Experience working in international markets, especially the USA
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Knowledge of analytics systems, marketing automation and CRM systems
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Experience with A/B tests
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English proficiency required
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Strong leadership skills
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Bonus Points:
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Experience with NFTs and crypto-community
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Knowledge of Twitter community and content management
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Knowledge of community channels such as Discord/Telegram
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Interest in modern and digital art
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Working conditions:
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Salary is negotiable based on the experience of the candidate
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Stock options
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Full time
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Fully remote